British entrepreneur with interests in mobile phones, TV, media and property. Best known as a panellist on UK TV series Dragons’ Den and on American TV show American Inventor. His first successful venture, back in 1998, was Phones International Group, where in the early days he slept on the office floor. In 2009, he founded the Peter Jones Enterprise Academy to teach young entrepreneurs. A member of Quinta do Lago in the Algarve, this is his fifth appearance in the Alfred Dunhill Links.